Action for Brain Injury Week – On a Good Day
19 May 2025 - 25 May 2025
ABI Week provides an annual platform on which Headway can raise awareness of brain injury and the work it does to support those affected.
Each year, Headway UK launches a new campaign during ABI Week, encouraging and supporting the Headway network to participate.
In 2025, ABI Week will be between the 19th – 25th May with Hats for Headway Day taking place on Friday 16th May 2025.
Campaign Name: On a good day
On a good day will be a campaign that highlights the hidden, fluctuating and unpredictable nature of brain injury.
The campaign will highlight the gap between capabilities on a good day versus a bad day – showcasing how simple tasks can be achievable one day but impossible the next, it aims to foster understanding and empathy for those navigating the often-invisible struggles of brain injury.
Further details to follow